What These Numbers Mean for Focus Group Panelists
The honest picture: With an automatability score of 5 out of 10 and only 11 people sampled, this is a genuinely mixed and uncertain picture. Don't over-interpret it.
What automation handles reasonably well:
- Recruiting and screening panelists against criteria
- Scheduling and reminder logistics
- Basic survey distribution and response collection
- Transcribing discussions afterward
What stays firmly human:
- The actual conversation — probing unclear answers, reading body language, following unexpected threads
- Building enough trust that participants speak candidly
- Interpreting why people said something, not just what they said
- Handling a panelist who derails the session or shuts down
A candid caution: The small sample size (11 people) and the absence of identified tools in this data means conclusions should be held lightly. The mid-range score reflects genuine uncertainty, not a clean split.
The human facilitation skill here is the irreplaceable core.
Based on 11 postings our engine analyzed · updated .